Online Marketing & Inbound Blog

Online-Marketing & Inbound BLOG

Maximize email deliverability of your newsletter system | technical Newsletter guide

Marketing Software providers promise an easy start into email marketing. Users often neglect setting up the technical foundation and thus email deliverability and a campaigns success rate plumit. This article is to help your email campaigns succeed.

What we learned from the May 2022 Google Core Update | How to analyze Ranking Drops

May 25th 2022, Google released another one of its major "core updates" for its search algorithms. How you know whether you are affected by it or not can be difficult. We will explain how we approach such update periods.

How to setup SPF and DKIM Records for email authentication needed for Newsletter Systems

Setting up DKIM and SPF email authentication is important when starting E-Mail-Marketing. A correct setup ensures higher email deliverability. In this article, we will guide you through the setup process.

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Our App and Tool recommendations to boost digital success in 2022 – More productivity and collaboration

Digital Apps and Workflows – an overview For companies, it is important to regularly check their technology stack and if necessary, re-evaluate it and its application. Our company does that regularly and at even shorter intervals than most as we consult on tools and their usage, so we must not only know what’s available on the market but also use ...

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Why a one-page small business website is best for your SEO

If you are a small business and thinking about re-designing your website, you might already be thinking if you should change your website's structure to a single-page-design. There are pro's and cons to making such a change. In this article we would like to talk how to optimize a single-page design properly for SEO success and talk about what pitfalls ...

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Sharing our favorite business related and productivity tools for 2021

No matter if you are currently working from home or are on a constant path towards more efficiency, we are here to share our most favorite tools that make our work-life more efficient and more productive.